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Video Inspiration

Forming our own style of web and marketing video creation can be tremendously aided by looking at the great examples of those that have already blazed a trail. The videos on this page are tagged with different keywords. This will aid in finding videos by a specific person or of a particular type.

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Featured Business (Business to Business)

Recommendations and reviews are becoming more and more useful to us in the internet age. Help somebody connect with a business that is feature worthy. Tell us why they have something special that is worth our attention. In the real estate industry, there are many businesses that we interact with such as home inspectors, home stagers, and mortgage professionals. Consider an interview with such persons. Show them “on duty” perhaps on one of their jobs. Besides this, we have lots of other local businesses that we can feature such as restaurants, coffee shops, bakeries, retail stores, specialty stores.

Testimonials

People trust reviews. Someone briefly relating their firsthand experience in working with you has a tremendous amount of weight. Don’t make it overly complex and not every client will want to be in front of a camera. However many will want to help you in this way and a couple of minutes is all that it takes of video runtime! To make it more interesting, add a little clip at the start or end that relates to what it is that you helped them with (e.g. show them “walking up to the house” or “sitting on the front porch” as a cutaway clip or intro and/or exit clip).

Answering Questions (“Ask the Expert”)

You are an expert at what you do. You hear many of the same questions asked of you all the time. What happens at a home inspection? What is a home warranty good for? What is the best time of year to sell your house? Any question that you get repeatedly is great material to turn into a written blog post or a video blog post. The advantage of the latter is that somebody who doesn’t know you gets to see you and add a whole new layer of trust in you and your expertise

Interviews

Interviews are a way to add the additional expertise of those who work closely with you in your industry. They can help you answer some common questions with the added depth that their experience brings. (in exchange, they get some great business to business air time for possible new referrals). For example you could ask a mortgage expert to explain points and how they work. If you are featuring a local business, you may interview the owner or manager to include as a part of the overall presentation video.

Andy Mooers - Introduction

Andy Mooers - Home for Sale

Andy is the true video pro. Have you watched home tours in luxury homes and said “anybody could make this home look nice?” Andy takes a ‘challenged’ home and aces this video presentation. If this home can get a video, than Any home can get a video tour! “Handyman Special” – remember it is in the 30s

Carol Fox - Fairhaven Neighborhood

Carol Fox - Monroe NC Airshow

Charlie Dresen - Introduction

Charlie Dresen - Steamboat Springs Home

Chris Gilmour - Home for Sale Algester

Chris Gilmour - Why Video?

Cindy Edwards - Log Home Tour

Cindy Edwards - Hiking in NE Tennessee

Corcoran Group - Buying Home Hamptons

Corcoran Group - Chelsea Penthouse

Dale Chumbley - Mexican Food

Dale had a 365 blogging challenge which included lots of short videos where we really get to know him. His handheld style worked out for him, though in class, we will generally discourage. Notice the extra wide pillarboxes! This is when you shoot with phone upright – don’t let me catch you doing this! :)

Dale Chumbley - Mon Ami Crepes

Dale simply put together two clips and does some basic captions. I have a hunch he does all this on his iMovie app on his iPhone. Check out some delicious looking crepes as he goes inside to have a look. (also shot in upright mode but be forewarned of my review if you do this in my class)

Dan Hamilton - 131 Reserve Dr

Dan Hamilton - Craftsman Home

Debb Janes - Home Inspection

Debb Janes - Living in Camas

Debb Janes - Intro

Debe Maxwell - Introduction

Debe Maxwell - Charlotte NC Home

Eileen Hsu/Morgan Evans - Condo

Eileen Hsu - Intro

Francine Viola - Home Tour

Francine Viola - Intro

Ginny Gorman - Testimonial

Ginny Gorman - Penguin Plunge

Ginny’s most views is on a local interest video (800+ views). Becoming a local expert means you expand your reach to what people are wanting to see in the area. When they find out that you are also a real estate agent, now the discussion continues when they need that service or know somebody who does.

Houlihan Lawrence - NYC Backyard

Houlihan Lawrence - Briarcliff Home

Irene Kennedy - Best Bread Ever

Irene Kennedy - Raindance

John Coley - Creekside Lodge

John Coley - Lake Home

John McCormack - Balloon Festival

John McCormack - 66 Diner

Karen Kruschka - Lake Ridge

Karen Kruschka - Summer Fun

Lynda Eisenmann - Home Warranties

Lynda Eisenmann - Purchase Agreement

This is Lynda’s most popular video so far at 2100+ views. This is no doubt to being found by keyword searches on a popular target. In approximately two minutes (youtube attention span), she answers an important question on people’s minds.

Melissa McKinney - Intro

Melissa McKinney - Tutorial Google Docs

Melissa Zavala - San Elijo Hills

Melissa Zavala - Short Sale

Michael Thornton - GFCI Test

Michael is a Home Inspector in Brentwood TN. This short video introduces you to him and gives you confidence in his expertise in the inspection field.

Michael Thornton - Home Inspection

Michael uses a green screen technique to be standing in all sorts of interesting places (like here under a house!). This is a somewhat advanced technique beyond this class (though ask and I’ll tell you more about it!). Notice though his in front of camera narrative skills – well done!

Monika McGillicuddy - Chose an Agent

Monika McGillicuddy - Why I Love NH

Monika McGillicuddy - What Are Loan Points?

Monika McGillicuddy - Subscription Settings

Nyssa Smith - Home Tour

Nyssa Smith - Yard Bunnies

Pamela St. Peter - Lazy Daze

Pamela St. Peter - Brighton Forest

Platinum HD - Stathooles Home Tour

Platinum HD - Henderson Home Tour

Rebekah Radice - Intro

Rebekah Radice - FHA Program

Rich Cotton - Oyster Shucking

Rich Cotton - Shorewood Home

Richard Yates - Video Tests

Richard gets out and practices like all of us NEED to do. Discover what works, what doesn’t and keep the best ideas for the real takes. Notice at about 1:00 to 1:10 the wind gusts and the onboard mic shifts in setting and it because off focused on Richard. This is an example of how external mic can be useful

Craig's Classroom

Video Inspiration